Sports Marketing
Advertisers upped women’s sports spend by triple digits in 2024
Auto, pharma, and telco brands spent the most, but WNBA sponsor Skims was most effective, according to EDO.
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Advertisers upped women’s sports spend by triple digits in 2024
Ad Tech & Programmatic
Scope3 to take on brand-safety companies with new AI tech
Ad Tech & Programmatic
The hottest growing real estate is in the back of your Uber
Sports Marketing
As its 2025 season kicks off, Formula 1 is in a ‘golden era’ of sponsorship
Sports Marketing
State Farm taps Jason Bateman, not athletes, for March Madness ad
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Ad Tech & Programmatic
Scope3 to take on brand-safety companies with new AI tech
Sports Marketing
As its 2025 season kicks off, Formula 1 is in a ‘golden era’ of sponsorship
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The Sports Marketing Playbook: Mastering Fan Engagement and Experiences
April 8 12:00 PM Studio Gather | 45 Rockefeller Plaza
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What’s Next? Navigating the Future Business of Creator Marketing
Jul 24 12:00 PM
On-Demand Webinar
4 AI Trends to Watch for in 2025
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A PR expert’s guide to landing brands on a gift guide
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How marketers can predict the next big thing in sports
Deep Dive
A PR expert’s guide to landing brands on a gift guide
Some brands have been pitching year-round, but it’s never too late to start, Dreamday founder Lauren Kleinman told us.