Brand Strategy
This Super Bowl, the ads are in the toilet. Literally
“People will talk about the s--t ads,” one expert said. Whether that talk will lead to long-term results is another story.
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Why the Cadillac F1 team is unveiling its race-car livery in a Super Bowl ad
Brand Strategy
This Super Bowl, the ads are in the toilet. Literally
Brand Strategy
Double duty: How a filmmaking company made a Super Bowl ad while shooting a feature film
Sports Marketing
How Deloitte went from behind the scenes to front and center with McLaren
Brand Strategy
Why Grubhub and Squarespace tapped the same director for the Super Bowl
Editor’s Picks
Brand Strategy
As AI dominates the zeitgeist, some brands are going retro for the Super Bowl
Sports Marketing
Is the Super Bowl sports-betting ad surge slowing down?
Events
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Virtual Event
Building Smarter Measurement with Automation
Privacy changes and signal loss are breaking traditional attribution models and leaving marketers with incomplete data. Learn how automation and AI are helping teams rebuild attribution for a privacy-first world with smarter experimentation, adaptive modeling, and faster decisions.
February 11 12:00 PM - 12:40 PM ET
IRL Event
The Art & Science of AI in Marketing
Feb 25 8:00 AM ET
On-Demand Webinar
The Future of Search: Optimizing for AEO
Get marketing news you'll actually want to read
Marketing Brew informs marketing pros of the latest on brand strategy, social media, and ad tech via our weekday newsletter, virtual events, marketing conferences, and digital guides.
Resources
All ResourcesWhite Paper
Volume up: How audio creators lead with authenticity
TOGETHER WITH AudacyWhite Paper
Find the right AI writing tool for you
Together with ConductorData & Research
Cannes confidential: AI's evolution, economic uncertainty, and Gen Z preferences
Marketing Brew Weekly
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