Brand Strategy
In New York, cannabis is legal—but obstacles remain for marketers
Some brands and sellers are getting creative in their marketing efforts.
Digital Marketing
Digital Marketing
What now? A marketer’s guide to a cookieless world
Discover how to excel in advertising without third-party cookies using these strategies
Data & Tech
Advertising spend will bounce back in 2024: S&P Global Ratings
Legacy media ad spend, not so much.
Digital Marketing
Digital Audio vs...
Social & Influencers
The rise of short-form video: How to make clips that really *sing*
A call-to-action is one of the most important elements to include, marketers say.
Ad Tech & Programmatic
Meta's ad-targeting practices violate EU rules
The company says it will appeal the decision, which came with a 390 million euro fine.
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