A report from the research firm Adalytics alleges that advertisers “may be inadvertently funding a website that is known to host child sexual abuse materials.”
Ahead of Tactical Martech: The Future of AI, Attribution, and Privacy, Edelman’s VP, director of creative technology told us about her approach.
The policy shift, along with changes to platforms like X, challenges industry obsession with content moderation.
Roku and Disney are aiming to make their inventory available wherever brands and agencies are.
She’s VP of digital marketing solutions and delivery, enterprise marketing platforms and solutions at American Express.
Companies including Anthropologie have turned to the tech, but an exec said the tools can’t entirely replace agency work—yet.
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